Women And Media: An Ethical Analysis


  • Dr Abida Perveen Sheikh Zayed Islamic Center University of Karach
  • Dr Muhammad Shazad Department of Media Studies Islamia University, Bahawalpur




Media is the collective communication outlets or tools that are used to store and deliver information or data. Media means technology that is intended to reach a mass audience. Ethics is the branch of knowledge that tests with moral principles. Ethics is a system of the ethics is concerned with what is good for individuals and society and is also described as moral philosophy. Media ethics are a complex topic because they deal with an institution that must do things that generally people in ordinary circumstances would not do, those communication ethics focuses on moral characters, social values related to the women protection the significant segment of the society. Women play on important role in reforming the society. The media has a critical role to play in shaping people’s opinion and perceptions through the way it reports the news of women issues. There are some important ethical considerations which the media should take into account before reporting on women’s problems. The media also needs to focus on different aspects of the society at large to gradually bring awareness regarding the status of women and change orthodox mindsets which are based against women. This article discusses ethical consideration of media regarding women issues.




How to Cite

Perveen, A., & Shazad, M. (2017). Women And Media: An Ethical Analysis. Pakistan Journal of Gender Studies, 14(1), 1–15. https://doi.org/10.46568/pjgs.v14i1.137